PR Strategies and Campaigns (COM 380)

Term: Academic Year 2020-2021 Spring Semester

Faculty

Blaise NotoShow MyInfo popup for Blaise Noto

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Susan B. FechoShow MyInfo popup for Susan B. Fecho

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Schedule

Tue-Thu, 9:30 AM - 10:45 AM (1/19/2021 - 5/6/2021) Location: BART ART 223

Description

(Public Relations Strategies adn Campaigns)
This course will focus on the strategic planning and execution of public relations campaigns. Students will learn how to identify goals and objectives, research and target specific audiences, problem-solve, manage a campaign, and evaluate the results.

Prerequisites: COM 321 and COM 370.